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Expert Talk

Hitting the Mark with Marketing: The Do’s and Don’ts of Creating a Message Around Robotics

By Nathalie Tremblay

While robotics companies have been around for decades, the spotlight on the industry has only really intensified in recent years as new technologies become more readily available and more implicated in the lives of humans.

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Expert Talk

For the Greater Good: The Importance of Fulfilling Corporate Social Responsibility

By Nathalie Tremblay

By now, it goes without saying that the cornerstone of Kinova’s DNA is our desire to create products that empower humanity, and that fulfilling our ethical, human and social responsibilities is fundamental to maintaining the core of our culture. Always has been, always will be.

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Expert Talk

CEO Q&A: Why is the business world the most efficient method to fuel innovation?

By Charles Deguire

While the products and the company has evolved over time, what has remained stagnant is Deguire’s commitment to science that empowers mankind. What does that mean in practical terms? This Q&A uncovers the foundations of Charles’ inspirations and explains why the business world is the most efficient method to fuel innovation.

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Life @ Kinova

Building a Great External Brand Starts From the Inside

By Nathalie Tremblay

To build an amazing company outside your office’s walls starts entirely by building an amazing company inside of them.

Internally, Kinova walks the talk. For us, it’s not just about the way we design or make products, or our thinking process — those things are important, yes — but the way we treat each other.

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